Project Details | UI/UX Design
Client | Snipes
Creative Fields | UI/UX Design {re-platform + re-design}
Programs/Mediums | Sketch + Invision + Salesforce Commerce Cloud
Client Overview | Snipes is a European-based sneaker and streetwear company with a quickly expanding American footprint, which includes 100 retail stores. DJ Khaled is their Chief Creative Officer.
Summary & Results | The goal of this project was to complete site re-design for Snipes USA website and re-platform it on to Salesforce Commerce Cloud. I was brought in after the initial UX work was done, to build out the UI. This particular client was very focused on visuals, and had a clear idea of where they wanted to be. The task was to create a design system based on clients existing branding and desire to shift towards an elevated, streetwear brand.
Collaboration with the development team was a key part of this site build, to ensure we were taking the best path forward to solution for the client on the SFRA platform. The process required 4 break points for each design, and an eye on adhering to native SFCC whenever possible, whilst meeting client custom needs and wishes.
The result was an elevated and clean Snipes website, functioning beautiful on the Salesforce platform.
Live Site | Snipesusa.com
